Step 2: Capture Leads

OK, so now you have traffic. What happens next? You want something FROM them. Their name, phone number, their motivational profile. Consumers will give you what you want, only after they get something they want.

Statistics over the last 5 years show that the #1 reason consumers visit real estate websites is to SEE LISTINGS. But virtually every real estate website displays the whole MLS these days, so what sets your web site apart?

Community Information
Streamlined navigation
Professional appearance
Free home updates
Virtual Tours
Additional photos
2-click listings from anywhere on the site
Multiple lead generators on each listing
Intelliforms

Virtual tours, extra photos, community information and local activity calendars are high on the list of the things today’s internet consumers say they expect from a good real estate website. BIRDVIEW web site tools allow you to easily enhance your listings to generate interest, and then capture the consumers’ information to begin building your customer database.